AXA PPP Healthcare

With nearly eight decades worth of experience, AXA PPP Healthcare are one of the leading choices for those looking to unlock the care that they require. They provide modular policy options that come with a range of additional benefits. Such benefits include extended cover (including private GP access), dental and optical, and travel insurance. Since being formed in 1940, AXA PPP Healthcare has quickly become one of the largest providers in the UK.


Formed in 2014, Vitality was originally established under the name of PRU Health. What sets Vitality apart is that they were the very first company to offer a unique rewards scheme. Customers that take care of themselves and engage in healthy living are rewarded for their efforts. With partners including Virgin Active, David Lloyd, Cineworld and Champneys Health Spa; Vitality can offer great discounts on gym membership, spa trips and more as well as weekly cinema tickets.



Originally established as Norwich Union, Aviva are regarded as being the largest overall insurer in the UK and are an award-winning health insurance provider to boot. In 2017, they scooped the prestigious ‘Health Insurance Company of the Year’ award for the eighth year running. They were also voted ‘Best Customer Service Provider’ for the second consecutive year. Their ‘My Health Counts’ reward scheme promotes and rewards a healthy lifestyle.


The Exeter

Formerly known as the Exeter Family Friendly, The Exeter is a non-profit organisation without shareholders. The benefit to customers is that this helps them to keep their costs down making them a more affordable option. They are a mutual society recognised for their fixed moratorium which is a unique underwriting option. They currently hold a decent score on Defaqto review.


With more than 15.5 million health insurance customers, BUPA are considered to be the largest insurer in the health insurance industry. Established in 1947, they have grown to become a major player. Today, BUPA provides market-leading cancer cover as well as plans that provide access to the best medical care in the country. Back in 2017, they attended the Customer Satisfaction Awards, where they won the ‘Customer Commitment’ award.



Zurich are one of the leading insurance groups available globally. They have around 55,000 employees facilitating the needs of customers spanning 170 countries. As a company, they are committed to doing the right thing, in the right way for the right reason. They offer an easy-to-use online quote and application system which customers can use for Term, Critical Illness, and Whole of Life protection. With Zurich, managing your pipeline is easy, there is a range of options available, and you’ll have direct access to the underwriters.

Royal London

Royal London has been helping customers seeking help with their life insurance and pensions for more than 150 years. They provide cover where it matters and quality where it counts with the ‘Helping Hand’ service included in the cost of all menu plans available through intermediaries. Royal London are a mutual insurer without shareholders. Any profits are distributed amongst their members or reinvested to improve the quality of the service they provide. They provide a personal service from a case manager or underwriter and a broad range of business development support options.


Voted as the ‘Most Trusted Life Insurer’ by Moneywise back in 2015, LV= are a provider with a long-standing history stretching back more than 170 years. LV= are a mutual insurer that works hard for the benefit of its members, rather than shareholders. They have over 5,500 employees and more than 5.8 million customers. They offer an award-winning income protection range as well as comprehensive Life and Critical Illness cover with unique features.

Legal & General

Founded in 1836, Legal & General are one of Europe’s largest insurance and asset management groups. In 2015, they paid 97.7% of life claims and a total of £542 million in protection claim payments. They offer a Priority Protection service for larger cases (£600,000 life and £350,000 CIC). In 2014 and 2015, they were voted ‘Best Business Protection Provider’ by Moneyfacts. Their award-winning online quote and application system has ensured that around 81% of applicants receive an immediate decision.


Guardian are dedicated to providing an alternative means for advisers to facilitate their clients’ requirements. Established in 1821, they are a famous name in life assurance and boast a long and proud history. Their aim is to make life better for everyone. They offer three core products, forward-thinking underwriting through market-leading technologies, and a unique claims service which provides a bespoke response. Customer care is defined by Guardian’s innovative Protection Builder service.



AIG is a company that has been built on more than 100 years’ experience. They offer a wide range of products, including life insurance and other financial services to customers spanning 80 countries and jurisdictions. AIG offers a fast and simple online menu application system which includes signature-free online trusts. In 2016, they won ‘Best Critical Illness and Best Life Assurance’ at the Cover Excellence Awards. They were also named ‘Underwriter of the Year’ at the Protection Review Awards in 2016.



Aegon provides a range of products, including life insurance, pensions and asset management. Established as Scottish Equitable in 1831, they’ve become one of the world’s leading providers. They offer Personal, Business, Relevant Life and Whole of Life protection and have experience with large case underwriting. They also possess strong claims experience. With Aegon, customers can choose a Funeral Pledge. This grants customers a payout of up to £10,000 in advance of paying for funeral costs. With Aegon, you’ll receive more than just financial support as, for no extra cost, they offer additional support services.


Health-On-Line provides a personal health insurance service that puts control squarely in the customer’s hands. They offer health insurance cover that is tailored to the customer’s needs and budget as well as direct access to a Personal Account Manager. Health-On-Line provides a 24-hour medical helpline with nurses available at all hours of the day or night. You can even manage your policy online, and they provide a range of personal and business cover options. Plus, customers can take advantage of a gym membership discount as well.

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